imagesReport

アジアにおけるダーマケア、ヘアケア、オーラルケアのコロナ以降の変化をひも解く レポートのご案内

Release date
March 2022
# of pages
0
Agency
Intage Inc. × Kantar Worldpanel
Report price
yen 1,550,000
Target countries
  • ChinaChina
  • IndonesiaIndonesia
  • KoreaKorea
  • MalaysiaMalaysia
  • PhilippinesPhilippines
  • ThailandThailand
  • TaiwanTaiwan
  • Viet NamViet Nam

Description

KWP(カンターワールドパネル)の消費者購買データを使い、アジア8ヵ国横断でコロナ以降のダーマケア・ヘアケア・オーラルケア各カテゴリの動向、またチャネル構成の変化について分析したレポートです。

*皮膚科学に基いた効果を謳うスキンケア

Summary

本レポートは以下の構成となっています:
1.ダーマケア・ヘアケア・オーラルケアにおけるチャネルマップの変化(ECの台頭)
2.ダーマケアセグメントとダーマケアブランド動向
3.ヘアケアのプレミアム化と方向性、家庭でのプロフェッショナルケア
4.オーラルケア品の付加価値と多様化

Research design

データソース:Kantar Worldpanel
国:China,South Korea,Taiwan,Vietnam,Thailand,Malaysia,Indonesia,Philippines
データ期間:~2021年3月

Report sale

Please feel free to contact us at global-market-surfer@intage.com if you you interested.

Reproducing and quotation
  • The copyright of this report/column is held by Intage Inc. or the company to which the author belongs. Please confirm the following prohibitions and cautions, and specify the source when reproducing or quoting.
    Example:
    "Source: Intage's Research Report "(Report title) (issued on DD/MM/YYYY)"
    "Source: Global Market Surfer, article published on DD/MM/YYYY"
  • Prohibiton:
    • Modification of part or all of the contents
    • Sale or publication of part or all of the contents
    • Use that is offensive to public order and morals or that leads to illegal activities
    • Reprpducing or quotation for the purpose of advertising or sales promotion of companies, products, or services.
  • Other cautions:
    • We are not responsible for any trouble, loss or damage caused by the use of this report.
    • These terms of use do not restrict the use of quotations, etc., which are permitted under the Copyright Act.
  • If you have any questions about reprinting or quotation, please contact us from here

Newest report