imagesReport

Global Omnichannel Report 2023, Multi-Market_Inflated expectations – the FMCG mirage unmasked

Release date
January 2024
# of pages
19
Agency
Intage Inc. × Kantar Worldpanel (KWP)
Report price
Free
Target countries
  • UAEUAE
  • ChinaChina
  • GermanyGermany
  • Hong KongHong Kong
  • IndonesiaIndonesia
  • IndiaIndia
  • JapanJapan
  • KoreaKorea
  • MalaysiaMalaysia
  • OtherOther
  • PhilippinesPhilippines
  • Saudi ArabiaSaudi Arabia
  • SingaporeSingapore
  • ThailandThailand
  • TaiwanTaiwan
  • UKUK
  • USAUSA
  • Viet NamViet Nam

Description

This report explores the global retail dynamics in FMCG using consumer panel data from Kantar Worldpanel.

Summary

This report summarizes the impact of channel changes and inflation on the FMCG industry in the following 4 perspectives.
1. Impact of inflation on FMCG growth
2. Consumers living with inflation
3. Disrupting Retail landscape: Discount stores and EC
4. Rise of Private Label

Research Overview

Methodology: Kantar Worldpanel Household panel across 50 markets (Purchase panel (Diary/ Product code scan) + tag-on survey)

Inquiry

For inquiries about Kantar Worldpanel, please contact at: global-market-surfer@intage.com

Keyword

KWP/Kantar/world/global/Multi/Inflation/Private Label/PL/Brand/Discount/EC/Commerce/Omni/Channel/Retail

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