imagesReport

Food Trend Report March 2024

Release date
February - March 2024
# of pages
22
Agency
TNC.inc
Report price
USD 2,000
Target countries
  • GermanyGermany
  • KoreaKorea
  • OtherOther
  • UKUK
  • USAUSA

Description

FOODIAL is a food marketing report published by TNC Inc.
That collects and analyzes the food trend information from all over the world and report it to purchasers(subscribers) every month.


In the March 2024 issue, “Pick Up” discusses the "Digging Phenomenon" in which K-POP stars, who are taking the world by storm, are having a tremendous impact on the Korean food market as well. Foods and beverages consumed by stars are spreading among consumers, leading to hits, and for stars, the introduction of their favorite products leads to business opportunities such as communication with fans and use as advertising models, creating a synergy effect that stimulates the market.
In the "Topics" section, we refer 14 examples of trends from different countries.



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Summary

Pick Up：
①The synergy between K-pop stars and K-food, a digging phenomenon that stimulates fans' desire to buy.
②While the introduction and growth of compostable packages is advancing worldwide, recognition and institutional development are essential.


Topics
①A variety of popular Japanese dishes such as Katsu Curry (pork cutlet curry) and Ebi Tempura (shrimp tempura) are available, and JAPAN MENYŪ, a private brand of the upscale supermarket Waitrose, is very popular― from UK
②BOBA POPS, alcohol-infused boba pearls that satisfy adult playfulness with their texture and appearance ― from USA
and 12 others

Research design

Unique members of TNC's overseas network  "Lifestyle Researcher®" and  food expert researchers have been collecting and reporting on the food trend information throughout the year since 2016.


 TNC‘s editorial staff is Recognizing issues what Companies facing and then, they analyze the information from Lifestyle Researcher and edit it into  marketing reports.

key word

Korea/America/Netherland/Britain/France/Spain/Slovakia/German/Sweden/
CO2reduction/GMO/PB/RTD/SDGs/SNS/Alcohol/Vegan/Organic/Carbon Neutral/Cocktails/Kimchi/Guilt Free/Cooking Spray/Gluten Free/Keto Diet/Convenience Store/Sustainable/Sauerkraut/Seasonings/Supermarkets/Snacks/Spices/Dates/Hybrid/Packages/Hamburger/Plant Based/Flexitarian/Pretzel/Vegetarian/Ramen/Ready Meal/Localized/Seaweed/Korean Cuisine/Functional Beverages/Health-conscious/Alternative Foods/Adult Snacks/Locally Produced and Consumed/Green Onions/Traditional Cuisine/Fermentation/Japanese Cuisine/


 

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(1) Table of contents of this month's report
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