Purchase Channels for Household Goods (Detergents) (Intage Global Viewer)

• sellGlobal Viewer

calendar_monthApr 03, 2026

・The countries where the highest percentage of people shop at “supermarkets” are the Philippines (69.9%), followed by Singapore (66.0%) and Malaysia (64.7%).・The country where the highest percentage of purchases are made at “convenience stores” is Indonesia (67.9%), followed by Thailand (62.6%).・The country where the highest percentage of purchases are made at “online stores/online retailers” is China (50.7%), followed by South Korea (49.9%).Intage Global Viewer also provides the latest data for 2025/2026, as well as data on topics such as “Purchase Channels for Cleaning Supplies and Air Fresheners.”Click here for more details. Please also check out the following article on laundry habits.【Japan・Korea】What is a Convenient “Semi-Outdoor Balcony”? Differences in Laundry Habits Between Japan and KoreaThis article highlights differences between Japan and South Korea regarding where washing machines are placed, how laundry is dried, and where detergent is stored.・Where washing machines are placed・How laundry is dried・Where detergent is stored

What to do if your usual household items (detergent) are out of stock (Intage Global Viewer)

• sellGlobal Viewer

calendar_monthApr 03, 2026

・Among those who answered “I would purchase a different product from the same brand (different scent, size, purpose, series, etc.),” the country with the highest percentage was Vietnam (46.6%), followed by Indonesia (45.6%) and Thailand (42.4%).・Among those who answered “I do not buy it on the spot, but purchase the same item at another store (including online) or on a different day,” the country with the highest percentage was Malaysia (42.5%), followed by South Korea (42.4%) and the Philippines (41.1%).・Among those who answered “I purchase a product from a different brand,” the country with the highest percentage was Taiwan (30.9%), followed by China (30.3%).Intage Global Viewer also provides the latest data for 2025/2026, as well as data on categories such as “cleaning tools and air fresheners.”Click here for more details.Please also check out the following article on laundry habits. 【Japan・Korea】What is a Convenient “Semi-Outdoor Balcony”? Differences in Laundry Habits Between Japan and KoreaThis article highlights differences between Japan and South Korea regarding where washing machines are placed, how laundry is dried, and where detergent is stored.・Where washing machines are placed・How laundry is dried・Where detergent is stored

Cleaning Frequency: Kitchen (Intage Global Viewer)

• sellGlobal Viewer

calendar_monthApr 02, 2026

・In all countries, “almost every day” was the most common frequency for cleaning the kitchen. The highest rate was in the Philippines (77.7%), followed by Indonesia (69.6%).・In Taiwan, “almost every day” was the most common response, but at 26.6%, it was lower than in other countries. On the other hand, 21.9% of respondents said they clean “about once a week,” which was higher than in other countries.Intage Global Viewer also provides the latest data for 2025/2026, as well as data on topics such as “frequency of laundry, dishwashing, and cleaning other spaces.”Click here for more details. Please also check the following articles on living environments and cleaning habits. [China: World Residence Tour] The Living Environment and Cleaning Conditions of Chinese HousingThis article introduces the differences between China and Japan in terms of cleaning tools and methods.・Different flooring materials for each room・Cleaning order and tools used

Cleaning Frequency and Shower Area (Intage Global Viewer)

• sellGlobal Viewer

calendar_monthApr 02, 2026

・Respondents tend to clean their shower areas “almost every day,” “about 2–3 days a week,” or “about once a week.”・The highest percentage for “almost every day” was in China (42.6%), followed by the Philippines (42.5%) and Vietnam (41.9%).・The highest percentage for “about once a week” was in Singapore (31.6%), followed by South Korea (28.4%) and Malaysia (27.6%). Intage Global Viewer also provides the latest data for 2025/2026, as well as data on topics such as “Frequency of Laundry, Dishwashing, and Cleaning Other Areas.”Click here for more details.Please also check the following articles regarding living environments and cleaning habits.[China: World Residence Tour] The Living Environment and Cleaning Conditions of Chinese HousingHere, we introduce the differences between China and Japan in terms of cleaning tools and methods.・Different flooring materials for each space・Cleaning order and tools used

Cleaning Frequency: Living Room (Intage Global Viewer)

• sellGlobal Viewer

calendar_monthApr 02, 2026

・Respondents tend to clean their living rooms “almost every day,” “about 2–3 days a week,” or “about once a week.”・The highest percentage of respondents who clean “almost every day” was in Indonesia (63.4%), followed by the Philippines (60.1%).・The highest percentage for “about once a week” was in Singapore (32.7%), followed by Taiwan (28.7%) and Hong Kong (26.9%).Intage Global Viewer also provides the latest data for 2025/2026, as well as data on “frequency of laundry, dishwashing, and cleaning other spaces.”Click here for more details.Please also check out the following article on living environments and cleaning habits.[China: World Residence Tour] The Living Environment and Cleaning Conditions of Chinese HousingThis article introduces the differences between cleaning tools and methods in China and Japan.・Different flooring materials for each room・Cleaning order and tools used

A state where you can truly feel that it has been cleaned—Kitchen (Intage Global Viewer)

• sellGlobal Viewer

calendar_monthApr 02, 2026

・Indonesia had the highest percentage of respondents reporting that their homes were “free of trash” (60.8%).・The Philippines had the highest percentage of respondents reporting that their homes “smelled good” (53.9%), followed by Malaysia (45.6%).・The Philippines had the highest percentage of respondents reporting that their homes were “sanitized” (47.7%), followed by Thailand (32.3%).Intage Global Viewer also provides the latest data for 2025/2026, as well as data on topics such as “laundry, dishwashing, and other space conditions.”Click here for more details. Please also check out the following article on a survey regarding the sense of cleanliness. [Generation Z in Asian countries] Philippines: Generation Z values “good smells”While Filipinos often describe themselves as a “clean-loving nation,” here we explore their attitudes toward cleanliness.・Housing Conditions in the Philippines・Maids' Cleaning Styles・A Passion for Fragrance

A state where you feel truly clean: Shower area (Intage Global Viewer)

• sellGlobal Viewer

calendar_monthApr 02, 2026

・The highest percentage of respondents who reported that the environment was “not sticky” was in Indonesia (60.7%), followed by Indonesia (53.0%).・The highest percentage of respondents who reported that the environment was “well-ventilated” was in China (41.1%), followed by Indonesia (33.9%).・The highest percentage for “not sticky” was in Malaysia (35.3%), followed by Singapore (34.7%).Intage Global Viewer also provides the latest data for 2025/2026, as well as data on “laundry, dishwashing, and other space conditions.”Click here for more details. Please also check out the following article on a survey that reveals how people feel about cleanliness. [Generation Z in Asian countries] Philippines: Generation Z values “good smells”While Filipinos often describe themselves as a “clean-loving nation,” here’s a look at their attitudes toward cleanliness.・Housing conditions in the Philippines・Maids’ cleaning styles・A passion for scents

A state where you can really feel that it’s clean—the living room (Intage Global Viewer)

• sellGlobal Viewer

calendar_monthApr 01, 2026

・In all countries, the perception of cleanliness was generally highest when there was “no dust.”・In the Philippines, “a pleasant scent” ranked highest (57.8%).・In China, “good ventilation” ranked higher than in other countries (49.1%).Intage Global Viewer provides the latest data for 2025/2026, as well as data on “laundry, dishwashing, and other aspects of home cleanliness.”Click here for more details.Please also check the following articles related to surveys on the perception of cleanliness.[Generation Z in Asian countries] Philippines: Generation Z values “good smells”Filipinos often describe themselves as a “clean-loving people.”In this article, we’ll explore their attitude toward cleanliness.・Housing conditions in the Philippines・Maids’ cleaning styles・A passion for scents

Sharing of housework

calendar_monthDec 11, 2020

Q. Who usually do the following task? Please select all that apply.

% of household who employ house keeper(s)/maid(s)_4 countries

calendar_monthJun 23, 2020

The percentage of households hiring maids in Singapore is the highest compared to other countries at 14.8%, followed by Malaysia at 12.0%.