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[Vietnam] air pollution in urban areas is getting worse/interest in air purifiers is growing

5,000 to 30,000 yen is a popular price range, and there are high performance products in the 80,000-plus yen range.

As air pollution is becoming more serious, especially in urban areas, sales of dust-proof products such as masks and home appliances with purification functions are booming. In particular, interest in air purifiers is increasing. The main brands in the Vietnamese market are Sharp, Panasonic, Daikin, Hitachi, Xiaomi and Coway. Popular prices range from 1 million to 6 million dong (about 50,000 to 30,000 yen), but there are some high-performance products on sale that cost more than 80,000 yen. Most of them are imported from Thailand and China. In addition to basic dust filters, multifunctional products such as deodorizing, dehumidifying, disinfecting, powerful suction and ion plasma are attracting attention. With air pollution becoming more serious, it seems that the day is not far off when air purifiers will become an essential household appliance in Vietnam.

The sky continues to be blurred by increased traffic and construction dust.

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Translated with AI Translator

  • TNCアジアトレンドラボ

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    TNC ASIA Trend Lab

    TNC ASIA Trend Lab is an information organization run by TNC Inc. that researches and shares trends in Asia. It supports corporate marketing activities by finding insights from trends rooted in the lifestyles and habits of local consumers.
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  • Intage Inc

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    Intage Inc.

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  • Feb 27, 2020
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