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[Thailand] eSports is recognized as a national sport/ Awareness is changing from fun to sport

  • Release date: Feb 10, 2020
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ROVs are the most popular e-sports that are rapidly growing in popularity

eSports has been gaining in popularity around the world, and in recent years it has been growing rapidly in Thailand as well. One of the most popular is the multiplayer online game AoV (Arena of Valor, or ROV as it's called in Thailand) from Singapore-based online gaming company Garena, where teams of five players team up to face off against five heroes. You can also play on your phone.According to GarenaThailand, the RoV hosts a number of tournaments in addition to the professional league, including an inter-university league and an amateur league.The 2019 professional league, Season 4, has a first place prize of 6 million baht ($25.55 million) and a second place prize of 200 The show has attracted a lot of attention due to its high price of 7.18 million baht ($7.18 million). The number of views has also doubled from season one in 2018 to 55 million in a year or so, with many people enjoying watching streaming from Facebook and Twitch, as well as a growing number of streamers such as PopeyeGaming and Baowio, who earn income from streaming. Many female streamers are also becoming more aware of streamers as a profession; Facebook officially launched a dedicated gaming tab, FacebookGaming, in Thailand in October 2019. It is expected to serve as a community for game streaming.

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Ministry of Tourism and Sports announces promotion of e-sports

Thailand's gaming market is the 19th largest in the world, with $667 million in revenue from gaming, according to a study by research agency NewZoo. The player population is 18 million, of which 67% watch video content of games.In 2017, the Ministry of Tourism and Sports announced its promotion of e-sports by recognizing it as a NationalSports.In July 2018, the e-sports company infofed In recent years, however, the private sector and universities have been working together to train e-sports players and hold gaming events at the Thailand E-Sports Arena, which is located in the commercial complex TheStreet. Many parents of this generation have a negative image of their children's enthusiasm for video games, saying that they become addicted to them and have less time to study. Attitudes are changing from the perception of the sport to the sport.

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This article is co-authored by TNC Lifestyle Researcher (http://lifestyle.tenace.co.jp/) and Intage's Global Researcher. Translated with AI Translator

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    TNC ASIA Trend Lab is an information organization run by TNC Inc. that researches and shares trends in Asia. It supports corporate marketing activities by finding insights from trends rooted in the lifestyles and habits of local consumers. http://tnc-trend.jp/

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