Unveiling Thirst Trends in Thailand's Carbonated Soft Drink Market
- Release date
- March 2024
- # of pages
- 13
- Agency
- Intage Inc. × Kantar Worldpanel
- Report price
- Free
- Target countries
-
- Thailand
Description
This report summarises Thai Carbonated Soft Drink market , using Out-Of-Home consumer panel data from Kantar Worldpanel Thailand.
Summary
Thailand is a tropical country with warm and humid weather all year round, which makes carbonated soft drinks (CSD) a popular choice for Thai people wanting refreshment. CSD is the strongest performing category developing beverage market in recent years, which has been driven by innovations to meet consumers' diversified needs. This includes not only the launches of new brands and flavours, but also the latest trend focusing on 'functional' benefits such as 'sugar-free' and other health benefits.
Research Overview
Methodology: Kantar Worldpanel Thailand Out of Home Panel (Purchase panel (Smartphone Diary/ Scanning))
Inquiry
For inquiries about Kantar Worldpanel, please contact at: global-market-surfer@intage.com
Keyword
Thailand/ Out of Home/ OOH/ Beverage/ Carbonated soft drink/ CSD/ Drink/ Health/ No-suger/ Function/ Purchase/ Market trend/ Consumer
- Health ,  Food and Drink ,  Life style
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