
Commentary
***

***
This report focuses on “marriage”—a major turning point in life that significantly alters consumer behavior—and explores the cultures and customs deeply rooted in various Asian countries.
How does consumer behavior change as people transition from single life to marriage and parenthood? By analyzing the significant event of marriage, we offer insights that will help you gain a more comprehensive understanding of Asian consumers.
How Do “Marriages” Differ Across Asian Countries!? And the Consumption Behaviors That Come With Marriage ~ Bride Price? Groom Price? What About the Funds? ~
・How are “weddings” conducted in various Asian countries?
・Consumption Patterns Related to Marriage: Preparations and Purchases Made Upon Getting Married
etc.

***

***
Reference
OECD Data, Household disposable income
Retrieved Jan. 6, 2023, from here
China:National Bureau of Statistics, Annual data, Residents' per capita disposable income
Retrieved Jan. 6, 2023, from here
Taiwan:National Statistics, R.O.C., Survey Report, Average Disposable Income per Household and per Capita Disposable Income by Farm or Non-farm Households
Retrieved Jan. 6, 2023, from here
Thailand:Office of the National Economic and Social Development Council, "National Income of Thailand 2020 Chain Volume Measures"
Retrieved Jan. 9, 2023, from here
Indonesia:BPS - Statistics Indonesia, Statistical Yearbook of Indonesia 2022
Retrieved Jan. 9, 2023, from here
About Reproduction and Quotation
Sign up for free
downloadDownload data