About 70% of Singapore's population is of Chinese descent. Malays and Indians make up about 10% of the population, respectively.

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Generation Z, which accounts for about a quarter of the world’s population, is garnering attention as the largest consumer demographic of the future.
In this article, we use Intage’s consumer database “Global Viewer” to compare Generation Z across 10 Asian countries and explain their commonalities and differences.
 
Understanding Generation Z Around the World: Country-Specific Trends Through Values and Daily Life
・Generation Z’s Values (Health, Parenting, Shopping, etc.)
・Generation Z’s Lifestyle

Reference
Central Intelligence Agency "The World Factbook: Ethnic groups"
Retrieved September, 2024, from https://www.cia.gov/the-world-factbook/field/ethnic-groups/