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[Thailand] Increasing number of shopping malls, movie theaters, and other places where pets are allowed / Pet boom continues as lifestyles diversify

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On weekends, the shopping mall is crowded with visitors with pets.
The shopping mall is crowded with visitors with pets on weekends.

As the pet boom continues, the number of pet-friendly spots is increasing.
In response to the popularity of pets, "Lotus's", a nationwide mass retailer, launched "Pet Us", a pet specialty store in April 2022 that sells pet supplies and provides total care, including grooming services. Furthermore, in September 2023, 100 of its branches nationwide now allow customers to bring their pets with them.
Large shopping malls in the suburbs of Bangkok are also increasingly accepting dogs and cats, and the “Central Festival Eastville” is crowded on weekends with people with their dogs.
In June 2023, “i-Tail PET CINEMA” will open on weekends only at a total of three movie theaters in the mall, including this mall, where people can bring their pets. Pets are charged an admission fee of 99 baht per pet, and are required to wear a free diaper and enter in a special cage. This is an ingenious way for pet owners to enjoy movies with their pets.
In addition, although it is generally prohibited to bring pets into Thai parks, a dog park for walking dogs will open in Benjakiti Park in central Bangkok in September 2022. It is now possible to spend time with dogs in a green environment.

With the diversification of lifestyles,
Pet owners are increasing and the pet market is expanding.

According to the Business Development Bureau of the Thai Ministry of Commerce, the number of companies entering the pet care service business will increase by 91% year-on-year in 2022, and pet-related business revenues will increase continuously from 2020 onward. The pet market size is expected to grow at a rate of 8.4%/year, from 44.6 billion baht in 2021 to 66.7 billion baht in 2026.
The bureau states that Thailand is currently experiencing lifestyle changes due to a competitive society, with an increasing number of single people and more time at home after the Corona Disaster, which has led to an increase in the number of pet-owners.
A survey conducted by CMMU (Mahidol University School of Management) of approximately 1,000 people found that 49% of pet owners were pet parents who kept pets instead of children, and 80.7% of the subjects were single.
These pet lovers are reported to spend 1,001~2,000 baht/month on pet food and 14,200 baht/year on other care services, and value spending time together.

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Translated with AI Translator


This article is co-authored by TNC Lifestyle Researcher (http://lifestyle.tenace.co.jp/) and Intage's Global Researcher.

  • TNCアジアトレンドラボ

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    TNC ASIA Trend Lab

    TNC ASIA Trend Lab is an information organization run by TNC Inc. that researches and shares trends in Asia. It supports corporate marketing activities by finding insights from trends rooted in the lifestyles and habits of local consumers.
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  • Intage Inc

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    Intage Inc.

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  • Feb 27, 2024
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