Description

This is a report on traditional trade (Papa mama stores) in rural areas of Thailand. It introduces the differences between a convenience store and a papa mama stores, as well as examples of some actual papa mama stores.

Summary

In the Thai market, the traditional trade accounts for about 30% of the total retailing. The number of papa mama stores is increasing every year, and consumers are accepting the convenience that convenience stores do not offer. You can check 360 degree panorama of papa mama stores in Bangkok and Udon Thani from here.

Research design

Research method: Desk research

Report Detail

Survey start date: October 2020
# of pages: 12
Agency: Intage Thailand
Report price: Free
Target countries: Thailand