Article Details

Last updatedcalendar_monthApr 01, 2026Thailand's Supplement Market 2023

Description

This report delivers the latest essential insights into Thailand's post-pandemic supplement market, using consumer panel data from Kantar Worldpanel Thailand.

Summary

Supplement sales continued to rise in Thailand post-COVID, as people focus on strengthening their inner health and wellness. This report summarizes the trend in 3 points:
1. Opportunities for brands as consumers' needs change
2. Who are the buyers?
3. What are the real consumer needs in Thailand's supplement market?

Research Overview

Methodology: Kantar Worldpanel Thailand Household Panel (Purchase panel (Product code scan))

Inquiry

For inquiries about Kantar Worldpanel, please contact at: global-market-surfer@intage.com

Keyword

KWP/Kantar/Thailand/Thai/Supplement/Beauty/Health/Brand/Immunity/Protein/Format/Powder

Report Detail

Survey start date: January 2024
# of pages: 12
Agency: Kantar Worldpanel
Report price: Free
Target countries: Thailand