Description

Dive into the dynamics of 11 markets using global consumer panel data from Kantar Worldpanel at quarterly intervals.

Summary

In 2025Q1, Asia's FMCG industry started the year with a steady value-based growth rate of 2.8%. However, unlike previous quarters, there was no single overarching trend across the region. Instead, different growth stories emerged depending on the category and market, highlighting that there is no 'one-size-fits-all' solution.

Research Overview

Methodology: Worldpanel Consumer panel (Diary/ Product code scan)

Inquiry

For inquiries about Kantar Worldpanel, please contact at: global-market-surfer@intage.com

Links

アジア11市場のFMCG購買動向レポート：Asia Pulse 2025第3四半期
世界でもっとも選ばれたブランドは？: ブランドフットプリント 2025年版
アジアでもっとも選ばれたブランドは？: アジアブランドフットプリント 2025年版

key word

Asia/ APAC/ China/ Taiwan/ India/ South Korea/ Saudi/ KSA/ United Arab Emirates/ Indonesia/ Malaysia/ Thailand/ Philippines/ Vietnam
/ FMCG/ DCG/ UAE/ inflation/ in-house/ Out of Home/ OOH/ Purchase/ Market trend/ Consumer/ Baby/ Beauty/ Personal/ Home/ Care/ Food/ Bevarage