[China: World Residence Tour] Ideas about Privacy and Storage
- Release date: May 31, 2021
- Update date: Sep 08, 2025
- 8571 Views
The development of the idea of the entrance
In Japan, it is common knowledge that the first thing you see when you enter a house is the entrance area. Moreover, from the perspective of protecting privacy, the layout is often designed so that the inside of the house is not directly visible from the entrance. In contrast, in China, there are many rooms that do not have an entrance area, and even if they do, it may not be clearly distinguished from other spaces. As a result, you can see the room directly from the entrance or door.The Japanese entrance (left) and the Chinese entrance (right)
(Source: Lifestyle database (Consumer Life Panorama))
What is Consumer Life Panorama?
This is a website-type database that has accumulated visual data on more than 1,000 sei-katsu-sha from 18 countries around the world. The database includes many 3D models of living environments and 2D data of items owned by each sei-katsu-sha, and is useful for understanding overseas sei-katsu-sha, which is difficult to grasp using only letters and numbers.
Using visual data such as those cited in this column,
Compare the differences in the attributes of overseas consumers
To get a realistic understanding of the actual usage of each category
To understand the overall lifestyle of target consumers
etc., can be utilized as a “no-go” home visit survey.
Hidden storage and Uncovered storage
One of the images that Chinese people have of Japanese homes is that they have good storage space. In Japan, various storage spaces such as walk-in closets, shoe closets, and storage rooms are designed from the beginning. In China, on the other hand, there is still little awareness of designing such spaces from the beginning. Also, the difference in storage can be seen in the way vacuum cleaners are placed.Vacuum cleaner stored in Japanese household (left) and a vacuum cleaner placed directly on the floor in Chinese household (right).
(Source: Lifestyle database (Consumer Life Panorama))
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Author profile
(Mr.) Yang Yan
A Chinese researcher living in Japan, providing information on the living conditions of overseas consumers, mainly of Chinese consumers. I am always worried about my storage space because I’m not able to declutter.
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Editor profile
Yusuke Tatsuda
Responsible for building the Global Market Surfer website. Japanese clients are often surprised to learn that there is no such thing as an entrance area (genkan) in other countries when they make home visits. I believe that a country's living space, the home, truly shows its character.